Hands-on experience with popular Email Service Providers (ESPs) like Mailchimp
Understanding of E-commerce
Strong skills in identifying target audiences and gathering relevant business information.
Ability to track metrics, interpret data, and make data-driven decisions to improve outreach effectiveness.
Experience with A/B testing email subject lines, body copy, and calls to action.
Email Design & HTML/CSS Basics
Extra Skills Expectations
Better track record of email open rate and email click rate.
Budget Management & ROI Focus
Budget Management & ROI Focus
Additional Information
Job Description
Proven ability to write clear, concise, persuasive, and error-free emails that capture attention and drive action.
Strong skills in identifying target audiences and gathering relevant business information.
Basic knowledge of the e-commerce industry, online sales processes, and the importance of product visuals.
Ability to track metrics, interpret data, and make data-driven decisions to improve outreach effectiveness.
Creative thinker with a pulse on current trends and a proactive approach to innovation.
Skill in analyzing subscriber data to divide an email list into smaller, targeted groups based on demographics, behavior, preferences, or purchase history to send more relevant campaigns.
Knowledge of email marketing regulations (e.g., GDPR, CAN-SPAM) and best practices for email deliverability to avoid spam filters and ensure emails reach the inbox.